It starts a lot like the marketing material that comes with Adobe applications, listing the new features and tools. From there it covers all bases, even to the extent of telling you how to best create new files depending your creative project when such information would seem obvious.

Things have improved at the film, video and sound end too. The number of cameras supported in their native formats is growing all the time, including the recent addition of the RED digital range.

There are tools for identifying music playing somewhere nearby, personalised radio, selecting wines, Twitter clients, finding a restaurant, stock quotes, green shopping and spotting Elvis (as you do). There are also a few media wrangling tools that will appeal to film and video types such as those to edit photos,