“It was my intention that it’d be this allegorical, hyperreal world,” McNamara says when finally able to relax during his whirlwind publicity tour for Rage in Placid Lake. “It’s one of the reason the movie looks stylised.”

The transparent surround makes it look more like an entertainment unit than a computer, and with the wireless mouse and keyboard, you could conceivably have it set up as your living room media centre.

They’re novels, they’re fiction. I guess it’s hard for people to believe because I’m really interested in writing honestly and writing the truth. That’s the way I connect with readers. It may not necessarily be my truth but it’s some person’s truth. When you write in the second person there’s a distancing effect but also an intimacy, so you feel like you’re getting inside someone’s head.