Manga Impact


You might think you know Manga and anime, its close cousin. It’s school kids who happen to be witches, vampires or demons, right? Or maybe to you it’s weaponised robots the size of skyscrapers piloted by angst-ridden teenage boys who are too timid to talk to girls? Your idea of manga could also be the unlikely proportioned, doe-eyed girls that find their most outrageous incantation in the world of hentai (meaning ‘pornography’ to Western audiences but more literally translated as ‘weird’ or ‘strange’, hence the more literal Japanese meaning of ‘sexually perverted’).

In fact, as Manga Impact will show you, Japanese animation has a long, complicated history as rich as its country of origin. Most casual fans born since 1970 assume it was born with Akira, but the classic 1988 action film (based on the 1982 comic) merely popularised the style in the West. In fact the entire postwar period is full of the drawing styles and distinctly Japanese cultural tones that both encompass the movement and permeate its momentum. Just two from living memory are Kimba the White Lion and the hit TV series from the late 70s TV series Gatchaman, re-edited and re-dubbed for English-speaking kids the world over as Battle of the Planets.

It can be argued the modern school of manga began with 1951’s Astroboy, but as this thorough and expansive alphabetical guide to styles, directors, artists, writers, characters and studios shows, it goes back much further than that. Some manga practitioners were working in the 20s and 30s, the first animated Japanese film appearing in 1909 and the first imagery the name would one day characterise produced in the 19th century.

Manga Impact is a real collectors piece, with a hard wraparound cover but printed inside on newsprint in the old comic style with urgent, motion-inspired typefaces. After about 250 pages of beautifully illustrated listings come 13 fascinating essays that will illuminate you further. The topics are as varied as they are informative, everything from manga history and the merits of CGI versus hand-drawn animation to the philosophical notion that audiences approach animated violence very differently.

But the best part of reading Manga Impact is that if you want to delve further into the Japanimation world this book could be your Bible. Most film or comic fans will recognise entries like Studio Ghibli, Dragonball Z, Pokemon or Ghost in the Shell, but you’ll read about them under entries for the scriptwriter or artist, which will lead you to further work you’ll come to love.

Over a dozen film critics, media scholars, historians, curators and even a subtitling specialist have contributed to the research and text, so it’s not the work of a random fan with a barrow to push — there’s no discrimination between work targeted at men versus women kids versus adults or action versus romance. It’s simply your idea Japanese animation education sorted.


Full client and publication list:

  • 3D Artist
  • APC
  • AskMen.com
  • Auscam
  • Australian Creative
  • Australian Macworld
  • Australian Way (Qantas)
  • Big Issue
  • Black Velvet Seductions
  • Black+White
  • Bookseller & Publisher
  • Box Magazine
  • Brain World
  • Business News
  • Business NSW
  • Campaign Brief
  • Capture
  • CHUD.com
  • Cleo
  • Cosmos
  • Cream
  • Curve
  • Daily Telegraph
  • Dark Horizons
  • Dazed and Confused
  • Desktop
  • DG
  • Digital Media
  • Disney Magazine
  • DNA Magazine
  • Empire
  • Empty Magazine
  • Famous Monsters of Filmland
  • Fast Thinking
  • FHM UK
  • Film Stories
  • Filmink
  • Follow Gentlemen
  • Geek Magazine
  • Good Reading
  • Good Weekend
  • GQ
  • How It Works
  • Hydrapinion
  • Inside Film
  • Internet.au
  • Loaded
  • M2 Magazine
  • Marie Claire Australia
  • Marketing
  • Maxim Australia
  • Men's Style
  • Metro
  • Moviehole
  • MSN
  • Nine To Five
  • Paranormal
  • PC Authority
  • PC Powerplay
  • PC Update
  • PC User
  • PC World
  • Penthouse
  • People
  • Pixelmag
  • Popular Science
  • Post Magazine
  • Ralph
  • Reader's Digest
  • ScienceNetwork WA
  • SciFiNow
  • Scoop
  • Scoop Traveller
  • Seaside Observer
  • SFX
  • Sydney Morning Herald
  • The Australian
  • The Retiree
  • The Sun Herald
  • The West Australian
  • thevine.com.au
  • TimeOut
  • Total Film
  • Video Camera
  • Video&Filmmaker
  • Writing Magazine
  • Xpress
  • Zoo